Press release
256KB
november 02, 2022 - pepsico
Frito-Lay Introduces Minis: New Bite-Sized Versions of Iconic Doritos, Cheetos and SunChips Flavors
Frito-Lay Minis brings variety to #snack canisters with new mini sizes of fan-favorite #fritolay snacks
The snacking world is about to get much bigger thanks to a new miniature innovation from Frito-Lay®. Today, the iconic #food brand is unveiling an entirely new way for fans to munch and crunch on the classic flavors they know and love from Doritos®, Cheetos® and SunChips® with the launch of a brand-new product line: #fritolay Minis.
For the first time ever, fans can now enjoy bite-sized versions of their favorite #fritolay snacks. Conveniently packaged in an easy-to-pour canister, #fritolay Minis makes it easier than ever to #snack on-the-go or share with friends.
"They say great things come in small packages and consumers will see how true that statement really is when they try the brand-new #fritolay Minis," said Stacy Taffet, senior vice president of marketing, Frito-Lay North America. "There aren't many canister options out there, so we're bringing more variety and flavor to the #snack aisle with this new product line, helping our fans enjoy their favorite snacks from Doritos, Cheetos and SunChips in a fun and shareable way. Featuring mini sizes and easy-to-pour canisters, #fritolay Minis is the perfect sidekick for any adventure, especially with holiday travel coming up!"
The new bite-sized snacks come in a variety of options: Doritos® Nacho Cheese, Doritos® Cool Ranch®, Cheetos® Cheddar, Cheetos® Flamin Hot®, SunChips® Harvest Cheddar® and SunChips® Garden Salsa®.
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